Lifestyle advertising in a customer-centric world
TV DEBRIEF: Convergence has enabled viewers to overcome the limitations of scheduled television, with video content being distributed over the ...
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Tag: social media
Radio – live and kicking
With the imminent launch of one of the biggest projects to hit the SA media and marketing sector – the ...
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The case for content – a lifeline for business
Internet frozen? Emails down? No signal on the cell? Social media, digital media, mobile media; it boggles the mind. It ...
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Content never sleeps – even over the festive season
A content marketing campaign is one element of a business that doesn't have to be put to bed during the ...
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Has traditional media been caught in the web?
I recently wrote an opinion column for the Cape Times (Do we really want to make life less comfortable for ...
Read more![Fans, followers and finding value in social media [part two]](https://themediaonline.co.za/wp-content/uploads/2013/11/Screen-Shot-2013-11-20-at-7.59.22-AM.png)
Fans, followers and finding value in social media [part two]
The University of Lancashire's School of Journalism and Digital Communication has published the groundbreaking World Newsmedia Innovation Study for the past ...
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