Tag: The MediaShop

The idea of primetime is somewhat dead. People are still consuming content, but the desire to consume it and pay for ...

Chris Botha agrees print media is going through a very tough time but he believes there is a lot that ...

Our first instalment of Digital Jargon for Dummies Part One elicited some great responses. Some people found it useful to translate ...

Programmatic buying is in its infancy in South Africa, but catching up fast as media agencies start setting up systems ...

Having spent the better part of two years working at the RAB in the UK in the early to mid-2000s ...

Contrary to popular belief I don’t consider myself very old and tend to have a very youthful outlook on life. ...