Ahead of the curve: PR trends for 2020
The year 2020 promises to be an even more exciting year for the marketing-communications fraternity, all we need do is ...
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Tag: trends
Creating advertising demand
*CYBERTORIAL The strength of radio as an advertising medium remains undisputed. The qualities of the medium perform particularly well when ...
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Digital news and revenue challenges and trends unpacked
With digital revenue generation continuing to be a challenge for many news publishers, WAN-IFRA sought to provide some case studies ...
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Diversity and inclusion in advertising: The hows and whys
Driving diversity and inclusivity in advertising is more important than ever before, as is the social good. But this can ...
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Rising reader revenues reinforce need for trusted, quality content
While digital content spread with malicious intent and political polarisation make “the media” seem untrustworthy, credible journalists are enjoying growing ...
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Consumers will spend 800 hours using mobile internet devices this year
The importance of a mobile presence for your brand and interactions with customers on mobile internet has never been more ...
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