Dissecting the LSM 7-10 market
May 17, 2023
WATCH: Chasing the Sun 2 spoof goes viral
March 22, 2024
The evolution of sports media
April 26, 2024
Past, present, future
April 26, 2024
What Generation Z wants from brands in 2024
April 25, 2024
Over 30 years experience in the South African advertising industry, gained in internationally recognised agencies.
Known and respected in the South African advertising industry, the media and among client decision-makers who include captains of industry, for the development and implementation of highly successful marketing strategies in particular for the retail industry.
Extensive international travel on behalf of major players in the retails industry to keep abreast of trends and developments, from an advertising and store innovative perspective.
Familiar with the modus operandi of a broad spectrum of commerce and industry ranging from retailing to the hospitality industry, consumer goods and household products.
Acknowledged by the advertising industry for innovative retail creativity which allowed South Africa for the first time to measure its return on investment on advertising spend.
Broad general business management experience at executive level in large international agencies.
The Christmas commercials of 2019 seem slightly lacklustre compared to other years - more manipulation than magic but here are...
I like to think of graphic design as the corporate sister of art and great design always flies a bold...
A round up of the top Christmas ads from abroad this festive season.
“Someone on TV has only to say, ‘Alexa,’ and she lights up. She’s always ready for action, the perfect woman.”...
Storytelling can also positively reinforce our sense of identity, and we’re seeing this as a local trend in South African...
Marketing strategies continue to evolve as we enter a new year, with new technologies opening up a world of possibilities...
The Media Online is the definitive online point of reference for South Africa’s media industry offering relevant, focused and topical news on the media sector. We deliver up-to-date industry insights, guest columns, case studies, content from local and global contributors, news, views and interviews on a daily basis as well as providing an online home for The Media magazine’s content, which is posted on a monthly basis.
Editor: Glenda Nevill
glenda.nevill@cybersmart.co.za
Sales and Advertising:
Tarin-Lee Watts
wattst@arena.africa
Download our rate card
Copyright © 2015 - 2023 The Media Online. All rights reserved. Part of Arena Holdings (Pty) Ltd