Advertising

New research from Student Village has revealed more information about Centennials, the new generation gaining increased attention after Millennials.

Brands need to step away from their strategy and listen to what their consumers want, which should be based on...

Why have some of the world’s largest tech companies failed at bringing marketplace technology to TV?

Stakeholders have until 24 January 2019 to submit their feedback and recommendations on the Advertising Code of Practice Social Media...

Ultimate Media has positioned itself as the one-stop-show for radio in South Africa, creating a direct link between stations, agencies...

The use of algorithms has the advantage of displaying banner ads that match our interests, but there are risks involved...