Advertising
Facebook on young talent: Connecting, we can create anything
In line with their commitment to developing and promoting young creative talent, Facebook is sponsoring the Student category of The...
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Almost 60% of all TV spend in South Africa this year has been wasted
Despite ferocious tales and innuendos of TV advertising 'dying', the truth is that TV advertising continues to dominate media budgets...
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Ad skipping and blocking could spur an advertising arms race
Much to the disappointment of advertisers and ad agencies, many people do not like advertising. Some will do anything to...
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Why Niantic didn’t need marketing to make Pokémon Go viral
It’s not hard to see why Pokémon Go has become so popular. Its simple gameplay and social element have made...
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Toothless and moneyless: Has the ad industry handed control of ASA to government?
The department of trade and industry (dti) announced this week it would open for public discussion the idea of giving...
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A healthy advertising collaboration that has grown two businesses
The success story of Fruit and Veg City and Food Lover's Market is the story of Hamiltons advertising as the...
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