Digital
TheMediaOnline's latest news on online and interactive media.
Municipal election chatter burns up social media channels
The African National Congress (ANC) is the most talked-about political party among South African Internet users in the run-up to...
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Electioneering, social network style
As the countdown to the local government elections accelerates, the Twitter wars are heating up. Political parties are turning to...
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Long-term, strategic approach to mobile apps, mobile web is best
Many South African companies looking for new mobile marketing opportunities may benefit from experimenting with the humble .mobi portal before...
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Google’s Pandemonium extends to Social Media Optimisation
After Google rolled out the Panda Update, the biggest change to its algorithm in 10 years, websites that do not...
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The real reason we’ll never see a real Osama death photo – or believe it if we do
I know, I know. The first reason the White House cited for not releasing photos of the dead Osama bin...
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Taking the next steps with mobile marketing
Dr Pieter Streicher takes a look at how to deploy mobile marketing in a retail context, specifically using SMS shortcodes...
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