The five books that have inspired me
Promoting literacy in children is key to developing future readers of newspapers and magazines. But reading for adults, and adult ...
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Tag: campaign
Santa Shoebox project calls for sponsorship of Hero in my Hood GBV activity books
Santa Shoebox Project, with the scourge of gender based violence firmly in the spotlight, wants to include as many as ...
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Smile for Africa’s richest radio competition
South Africa – and Africa’s – richest radio competition launched on Monday, with R2 million to be won by one ...
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Gagasi FM managers support on-air talent’s protest against women abuse
Gagasi FM management has come out in support of a walkout by Njabs Zwane, Bright Ntuli and Zisto, and has ...
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Agencies must become more results driven to survive
Any brand that is not truly connected with its consumers is at risk of survival in the future. Consumers care ...
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Media beyond the numbers: The psychology of audience coverage, reach and frequency
The messaging connection between audiences and marketers cannot happen without the media channel and the media brand, respectively.
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