Building priceless relationships in a time of turbulence
In the advertising and marketing eco-system, intermediaries play a role that can actually be seen and valued in the work ...
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Tag: IAS
Ad Forum Global Summit report: ‘Intersection’ is where magic lies
The Ad Forum Global Summit was about the business of advertising. This report looks at key highlights from global agency ...
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The need to know more: AGENCY SCOPE goes into field this week
The number of participants to be interviewed in AGENCY SCOPE's biennial research has rocketed from 70 decision makers in 2016 ...
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Courage under fire: How marketers and agencies made lemonade
SCOPEN’s January 2021 white paper 'The Show Must Go On: Success stories during a pandemic' shines a light on some ...
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Why media agency pitches will lead the way in 2021
Listening to our agency and client colleagues in recent months as well as investigating through our own research via SCOPEN ...
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Media Moves: ESPN Africa in brand collaboration with Bob O’Connor, Lactalis SA awards full-service account to HelloFCB+, Offlimit Communications bolsters digital and PR service divisions
The Media Online’s weekly round up of people, account and business moves in media.
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