Five influencer marketing trends for 2023 for businesses in every industry
It’s imperative to be smart about influencer marketing, and to keep abreast of the trends that can help assure a ...
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Tag: marketing
Everyone should be calling ‘Code Red’ on ChatGPT
Do I think that AI tools will have a bigger impact on how we live and work than the browser, ...
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How to secure sound contract renewals in 2023
As the new year gets into full swing, businesses are hard pressed to secure contract renewals. Contract renewals are essential ...
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Brand activism and conscious consumerism
Is brand activism just a case of ‘make them cry, make them buy’? The MediaShop Johannesburg’s managing director Dashni Vilakazi ...
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Media assurance: Data-based map of how your budget works for you
The vital role of media assurance for marketers and agencies examining 2022 expenditure and planning their 2023/2024 expenditure cannot be ...
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X marks the drop… in a collab between Burger King and Pepsi
South Africans are on the prowl, with just 12 days to go before the culmination of an exciting virtual treasure ...
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