Tag: marketing

South Africa’s email open rates during lockdown are higher than Black Friday month, an opportunity for marketers to harness.

To suggest that by merely relatively out-spending a competitor a brand will experience long term market share gains when the ...

TikTok is currently the most rapidly growing short-form mobile video platform, and familiarising yourself with it now can benefit your ...

SPARK Media respectfully disagrees with aspects of Chris Moerdyk’s article which bemoans the lack of credible market intelligence and research ...

Artificial Intelligence is changing the world as we know it, and it’s no surprise that this technology is fast becoming ...

Artificial intelligence is the evolution of bots. One cannot compete with the other in as much the same way as ...