Tag: media buying

Digital marketers can no longer merely be the people who load and optimise ads across programmatic ad platforms - they ...

Media owners have been scrambling to hang on to their advertising revenue streams. It feels like the right time to ...

Marnox Media's Mark Knocker has been representing radio stations in Namibia and booking advertising for South African agencies and clients ...

A decade of media evolution has taken place in a few short months. In-home media consumption grew, while consumer confidence ...

Programmatic digital out-of-home advertising is revolutionising the way we advertise outdoors. You’ll never look at a billboard the same way ...

It’s not unusual for clients to change agencies for a range of reasons. It’s less common for agencies to resign ...