Behind the scenes goings-on at Primedia Group
Describing it as one of the most profitable media companies in South Africa, Primedia Broadcasting CEO Omar Essack is optimistic ...
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Tag: out-of-home
Sound, the next frontier of experience design
Did you know the human brain processes sound at a higher speed than any of its other senses? This makes ...
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‘Listen more and talk less’: The way to gauge client needs
Chris Hitchings has left DStv Media Sales to becoming sales and marketing director for JCDecaux in South Africa.
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Relationship marketing and brand activities for the township market
When Thabiso Maphanga started Break Bread Consulting in 2014, he fulfilled a dream of using his professional and corporate sales ...
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State of the digital out of home nation address
There are four of the key areas of focus for DOOH practitioners to help guide best practice, particularly here in ...
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ROAD research changing South Africa’s out of home landscape
Having been involved with the media industry for 25 years, Trish Guilford is extremely positive about the SA OOH industry, ...
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