Tag: promotions

In 2012, the SA government drafted the Control of Marketing of Alcoholic Beverages Bill. It was meant to be published ...

Artificial intelligence is becoming a must-have in the marketing industry, that it even has a name: AI marketing.

If you get the right offer, combined with the right mechanic, at the right time, you will deliver on a ...

Visitors to Markex, an event that is 30 years old now, used to only derive value from promotional products being exhibited. ...

Regardless of what it is that you sell, the question that remains is this: what are you doing to create ...

Taking brands out-of-store revolutionised the activations industry by transferring activations to touch-points as diverse as forecourts, malls, nightclubs, street corners, ...