Millward Brown, the world’s leading expert in helping businesses grow strong brands, today released its annual Digital and Media Predictions for the year ahead. For the eighth consecutive ye... Read more
Allegations that the Sunday Times had “fudged” its numbers submitted to the Audit Bureau of Circulations (ABC) were not true, the Times Media Group said on Wednesday. The 12 500 copies under... Read more
Imagine for a moment what an electronics and appliance retailer might look like in the not-too-distant future… A customer walks into a bricks and mortar branch to check out a Nespresso machi... Read more
We all want people to talk about us. We all want people to say how great we are. We all get upset if we hear that someone has said something negative about us. Yes, we are all beings that op... Read more
According to a poll conducted by Opinion Research Corp on behalf of the United States Postal Service 61% those polled said that sampling a product is the most effective way to get them to tr... Read more
Gordon Patterson looks at weekly newspapers from a media agency perspective. Circulation remains the truest measure of market support and, for this reason, it is important to see the future... Read more
