African brand values achieve growth by leveraging digital transformation
MTN (brand value up 49% to US$4.0 billion) has retained the number one place on the ranking of the most ...
Read more
Tag: Woolworths
How online activism is shaping the way we do business
Business must be able to answer the question, ‘what is the worst thing that could happen to our company on ...
Read more
Ubuntu Baba furore shows importance of brands protecting digital assets
Woolworths made headlines yet again, and created a social media storm, with the retailer accused of stealing a product idea ...
Read more
The Awards Wrap: New Media scoops more awards, TBWA\Worldwide named Global Agency of the Year
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry.
Read more
Do not ‘skip ad’: Captivating advertising that breaks through the clutter
The motto of this story is that if you want to get someone’s attention in this day and age, then ...
Read more
The Awards Wrap: SA film wins top awards, hunt is on for SA Online Retailer of the Year, all the AMASA Awards winners
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry.
Read more
