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A stalwart of the media industry, Britta Reid has worked for both media agencies and media owners, which has given her a valuable view of the inter-relationship of these two sectors. Over the decades, she has worked through numerous industry transitions from the launch of the first private commercial TV station to the establishment of media independents and now the ongoing evolution of the digital world. She is a committed trainer, who has given much time to the development and mentoring of her colleagues.
In her personal capacity, Reid is a something of a magazine junkie. While she eagerly incorporated her iPad into her media repertoire, she still revels in discovering thriving niche paper publications such as The Gentlewoman, Flow and Kinfolk.
After well over a decade as MD of MediaCom, Reid has recently had the privilege of taking a sabbatical. She returns to the industry as an independent media consultant, with a newfound objectivity
Friends visiting from abroad, and friends travelling abroad know that the best presents they can bring me are overseas publications....
“If you talk to a man in a language he understands, that goes to his head. If you talk...
The Ask Africa 2016/2017 Icon Brands Awards were presented at a stylish and exquisitely catered midday function at the The...
The Future of Media Conference has become a landmark event for marketers, advertisers and media owners. Historically the programme was...
The Association of Magazine Media in the US is putting its money where its mouth is; it is offering advertisers...
The Broadcast Research Council is about to release its first Radio Audience Measurement data. Already, the picture - particularly around...
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