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An analysis of the latest Broadcast Research Council's RAM, showing the winners and losers in radio. Who's up and who's ...
Read moreAlong with the new Establishment Survey came an important new socio-economic segmentation system designed to replace Living Standard Measures (LSMs), ...
Read moreIn front of a packed room at The Wanderers Club, the eagerly anticipated Establishment Survey (ES) was officially launched. Michael ...
Read moreSAARF’s new proposed marketing research was met with scepticism, concerns and optimism by interested parties in the media industry who ...
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Read moreAfter two years in the making and admittedly a few false starts, the journey towards an industry-wide, innovative, multimedia Establishment ...
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