Digital
TheMediaOnline's latest news on online and interactive media.
Explainer: How the internet knows if you’re happy or sad, and how advertisers use info
Think about what you shared with your friends on Facebook today. Was it feelings of “stress” or “failure”, or perhaps...
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First on TMO: AutoTrader to improve online security
Having recently ended its print publication, switching to a digital only strategy, AutoTrader, the company that connects vehicle sellers and buyers,...
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Facebook TV confirms data and content are like peas and carrots
Some say content is king. Some say data is king. I think it’s a duopoly, not a monarchy, and recent...
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What the heck is Programmatic Guaranteed and why does it matter?
Online advertising and the myriad of variables that fall under its umbrella is constantly changing - what is on trend...
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Anti-Zuma marches: A battle of two Twitter narratives
The recent protest marches in response to President Jacob Zuma’s cabinet reshuffle (see initial responses to that here) represent the largest...
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A winning recipe: Bite sized news and snackable ads
NetNuus (JustNews), launched last June, is like an espresso; it's short, it's quick and it’s got punch. It’s news in...
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