Bookmarks Awards 2025 winners showcase ‘incredible talent and impact’
Winners in the 2025 Bookmarks Awards are setting universal benchmarks in digital marketing. That's the word from IAB SA executive ...
Read more
Tag: advertising
On the road to real reach
Audience data from The Outdoor Measurement Council’s ROAD survey – reliable research based on international gold standards – proves out-of-home ...
Read more
Location data: Bridging data science with media strategy
In today’s data-driven marketplace, location data has emerged as one of the most powerful and under-leveraged tools for marketers and ...
Read more
Media Moves: Uncle Waffles signs partnership deal with adidas SA, Life Healthcare appoints 2Stories as communications partner, Penquin celebrates 25 years of creative impact
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: Globally renowned ...
Read more
AI-led businesses ignore humans at their peril
Ironically, over-digitisation has driven shoppers to seek human help and care in physical spaces – with an overwhelming 93% of ...
Read more
Giving publishers a fighting chance
The Digital Solutions Group (DSG) has launched Broadband into the market with a mission of restoring value to independent publishers ...
Read more
