Tag: advertising

Media agency stalwart Virginia Hollis has been contracted by the Times Media Group as a consultant to help drive the ...

A study into how young South Africans respond to television advertising has yielded some fascinating insights – and given brands ...

It will come as a real surprise to many to learn that Africa has eight countries with a higher GDP ...

Ten years ago, placing an advert on campus radio was a gamble – there was no guarantee that student presenters ...

Gordon Patterson uncovers good news as he interrogates the position of weeklies in terms of circulation and advertising. Weekly newspapers ...

There are far too many marketers in this country who just can't seem to let go of the crutches that ...