Tag: advertising

Dr Iqbal Survé and his Independent News and Media SA group (INMSA) are big news. Articles penned by his own ...

There’s a new buzzword making waves across the digital sphere. If you haven’t been hiding under a rock, you’ll know ...

Martin MacGregor says it is time to strategise around just how shareable our ads can be. In our industry, the ...

The Mail & Guardian recently carried (what appears to be a) plea to Pick n Pay to stand against cruelty ...

I wonder how many advertising strategists and creatives actually ever sit down in front of their TV sets and watch ...

It is more than just perception that a lot of marketers and advertising agencies seem somehow to have lost touch ...