China trumps US as TikTok trumps Facebook – and Google and Microsoft and Apple and …
We all know that the US and China are jockeying for the world number one spot in terms of economics ...
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Tag: Internet
TV ads will straddle streaming AND linear for years to come
The human juice is back in the ad business. Conferences and events are back. Wall Street’s on-and-off love affair with ...
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The purchasing power of Generation Z and why businesses should take notice
Generation Z are today’s consumers and tomorrow’s business leaders. The Gen Zers, as the new up-and-coming generation, must be recognised.
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Purpose-driven ads: Reaching wider, while doing good
Funded through digital and out of home advertising, purpose-driven ad campaigns yield industry performance-driven metrics, as well as positively measured ...
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Challenging the internet’s colonial structure starts with looking to media history
Historically, many media institutions were at the service of “the colonising empire”, both in how they were modelled and used. ...
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Why we need a global framework to regulate harm online
A new report by the World Economic Forum, Advancing Digital Safety: A Framework to Align Global Action, explores the fundamental ...
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