Friday Brief: TV show Grey’s Anatomy inspires action against women abuse
Inspired by the actions of television show Grey's Anatomy, which is highlighting the serious issue of women abuse through a ...
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Tag: campaign
Content marketing: Not as easy as people say it is
Content marketing is not easy. In fact, it’s one of the most difficult forms of marketing to master. First off, ...
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Taylor Swift highlights the great polarity in media today
The media world — I have said this before and I will say it again — has got to find ...
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Dispelling the gloom: Looking for meaningful connections in the ABCs
The announcements of the Audit Bureau of Circulations of SA (ABC) results tend to be fairly sombre occasions with little ...
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The campaign to fight corruption
It is International Anti-Corruption Day today. Exactly a year ago, former finance minister Nhlanhla Nene was fired, an event that ...
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Coming soon: The creative war room of the future
Remember when all the rage was to set up a 'war room' for monitoring social media while a campaign was ...
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