Tag: Digital Media

Digital transformation remains a top-of-agenda item for most brands and agencies in South Africa. But even though organisations understand the ...

If there's one thing that spreads like wildfire, it's fake news, misinformation, and disinformation on digital platforms. The notorious trend ...

The Post’s British chief executive, Will Lewis, who assumed the mantle in January, reportedly told staff members last Monday that: “I’m not interested ...

Different industries (and even different advertisers) will have slightly different models. There is no one-size fits all. The basic marketing ...

There’s a growing global movement to ensure that researchers can get access to the huge quantity of data assembled and ...

As the new communications economy has evolved, it’s become more difficult for brand content to achieve the same impact as ...