Tag: influencers

Technological changes do not change the essential value of communications. It provides more tools of unlocking this value.

These individuals rule social media, possessing huge followings and driving opinion; they’re the word-of-mouth marketers for the digital age.

As we venture into a new decade full of unknowns, we look back on the trends that have dominated the ...

So far most of the indications are that the new economics of influencer marketing are not too different to the ...

The attention economy and media fragmentation are disrupting traditional media models. Our minds become what they pay attention to and ...

A new influencer marketing player has entered the South African market. Humanz is powered by data, technology and facts.