Branding vs. marketing
In a world where attention spans are short and digital content is everywhere, businesses are under increasing pressure to communicate ...
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Tag: marketing
Freedom Day special: Ways of unlocking creative freedom
As South Africa gets ready to commemorate the 31st anniversary of its democracy, and to celebrate its collective freedom, it ...
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POPIA regulations get a makeover
The Protection of Personal Information Act (POPIA) Regulations have just received a facelift, with the Information Regulator publishing amendments to ...
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Media Moves: Hot 102.7FM crowned fastest-growing media company in SA, Sarah Griffiths joins Red & Yellow, Mastercard brings UEFA Champions League to life across key African markets
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: Hot 102.7FM ...
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Dentsu Mozambique’s Sylla Faruk named among Top 30 women shaping communications
In a standout moment for Mozambique’s creative sector, Sylla Faruk, Public Relations Manager at dentsu Mozambique, has been named one ...
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Route-to-market strategies need speed and flexibility
Fast-moving markets, intense competition and rapid change force corporate manufacturers to face a sobering reality: red tape and legacy systems ...
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