Tag: PR

Building a brand is about establishing a positive, desirable perception of a product, person, service or company. And in the ...

There is a lot of banter these days about forming and maintaining meaningful relationships between brands and consumers.  Relationships and ...

I met a guy recently who asked what I do. I normally hate this question because most people don’t understand ...

I’ve been involved with tech companies and start-ups in Africa for the past 15 years, and have seen some major ...

Oscar Wilde said that there is only one thing in the world worse than being talked about, and that is ...

The Public Relations Institute of SA (Prisa) will be taking part in a global study of PR and communication management ...