Tag: media planning

Triple Eight has emerged as the Overall Agency of the Year in the annual Financial Mail AdFocus Awards.

Now, creativity lies in integrating paid and non-paid or earned media. The innovation lies in tying together two types of ...

With data and automation playing a key role in modern media agencies, has media planning lost its human connection?

One of the real advantages of being a media desperado (sorry I mean media freelancer) is that you get to ...

Black Friday 2018 saw South Africans spend a total of R2.9 billion, a 15.92% growth year on year.

Media and online marketing agency, Mediology has appointed Julie Dunstan (49) as Business Unit Director on the Momentum Group.