Celeb vs. nano influencers: What SA brands need to know
In today’s digital landscape, influencer marketing has evolved from a mere buzzword to a cornerstone of brand strategy. South Africa, ...
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Tag: The MediaShop
Awards Wrap: DStv Content Creator Awards 2024 entries open, Shop! SA Shopper Marketing Awards call for entries, record number of entries for Top 16 Youth Brand Awards
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media. ...
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Rest in Peace, Andrew Maluleka
Media agency colleagues, industry bodies and clients are mourning the loss of Andrew 'Drewz' Maluleka, who died unexpectedly this weekend. ...
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MOST Awards: A night celebrating South Africa’s media
The Wanderers reverberated to the sound of hundreds of media and marketing professionals celebrating the industry and its people on ...
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What doesn’t kill you makes you stronger
It would probably not come as a surprise, given all that we have to manage, that we are in 101st place ...
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How can brands incorporate innovative ideas into relevant topics
By aligning with relevant topics, brands can tap into the collective consciousness and engage in meaningful conversations.
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