First on TMO: Tbo Touch launches online TV offering, plans Africa expansion
Just under two months ago, Tbo Touch launched an online radio offering, TouchHD, and is now expanding his online presence ...
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Tag: TV
Traditional media is not dead for millennials… yet
According to Consumer Barometer, millennials don't just go online, they LIVE online. Some 90% of 16 to 34 year-olds go ...
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Addressable media: A step up from programmatic buying
The buzzword making the rounds for a long time has been programmatic, introducing technology to make ad buying easier, quicker ...
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The media trifecta of consolidation
When marketers determine how to spend their money, they tend to look at each channel and decide on allocation. This typically ...
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Weak currency in African market depresses TV earnings
Naspers results ahead of expectations in a tough currency market. Editor of Moneyweb, Ryk van Niekerk, talks to Naspers CEO, ...
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When TV and digital merge, good things happen
According to many sources from Forrester and beyond, this is the year when digital media ad spend surpasses TV. That’s ...
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