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Despite cinema struggling in developed markets, like the US and Canada, Ster Kinekor and Nu Metro say the South African ...
Read moreExperience is everything. Whether it’s personal or shared, any encounter is enhanced by the personal touch.
Read moreTalkability: The key ingredient to experiences and activations.
Read moreIn 2018, the emphasis shifts to engaging with potential consumers and talking to them about their needs and interests. The ...
Read moreDone well, brand experiences such as activations, events and experiences can create emotional connections between consumers and brands, but done ...
Read moreOperators are under increased pressure to find innovative ways to differentiate themselves and provide a superior experience to visitors. The ...
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